ALICE
CHARLIE
LIU

^{Art Director + Designer
leading visual storytelling and

product brand ecosystems for

tech, lifestyle, and fashion

clients.

︎︎︎ Info}

CASE STUDIES

_{AIRBNB / 1}
_{NIKE / 2}
_{DISNEY / 3}
_{CHANEL / 4}
_{WATERWORKS / 5}
_{ILLUSTRATIONS / 6}
_{FOOTBALL FEVER / 7}
_{I SAID GOODBYE TO ME / 8}

FOR THE LOVE OF THE GAME

SCOPE: Content Design, Book Layout

_{A three-part book titled “For the Love of the Game” exploring the wacky, absurd world of football. The most widely played sport in the world has everything: devotion, fandom, and sweet, sweet merch.}

SCOPE:
Graphic Design, Typography, Image Collage, Content Design, Book and Layout Design

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PART ONE

A BODY IN MOTION

Full color - 5.5 x 8.5 inches

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PART TWO

THE CULT OF FANDOM

Full color - 6.5 x 9.5 inches

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PART THREE:

AN INVESTIGATION
INTO SOCCER’S LEGACY

Full color - 10.5 x 8.5 inches